Hyundai Motor Company today unveiled the all-electric INSTER, a new A-segment sub-compact EV offering unique design, segment-leading driving range and versatility, and advanced technology at the 2024 Busan International Mobility Show.
INSTER’s bold design combines a futuristic, innovative image with a spacious interior in a small SUV body. With a sophisticated technology package that helps deliver safe, refined driving, INSTER offers fast charging and the best all-electric range (AER) in its segment, at up to 355 km[2].
INSTER delivers eco-friendly flexibility, as well as agile driving dynamics and seamless connectivity. Its compact positioning provides increased efficiency compared with larger models.
With its expanded dimensions, INSTER is positioned squarely between traditional A-segment sub-compact city cars and larger B-segment compact models. This offers the maneuverability and ease of use buyers expect with enhanced practicality and flexibility thanks to a more spacious interior and improved luggage capacity. Compared with larger models from the segment above, the INSTER’s compact dimensions make it ideal for city driving and boost convenience when parking.
Inside, INSTER provides enhanced technology and convenience with a 10.25-inch digital cluster, a 10.25-inch infotainment touchscreen with navigation and a wireless charging dock that forms part of a compact center console designed to create a greater sense of spaciousness.
The pixel theme is repeated inside, with graphics on the INSTER’s steering wheel boss reinforcing the car’s high-tech image. The interior design also features customizable upper door trim garnishes for owners to further personalize their vehicle.
INSTER’s interior offers versatility and spaciousness, with the front row seating providing walk-through access. All seats can be folded flat – including the driver’s seat – for increased flexibility. A front bench seat option and heated front seats and steering wheel are also available. The second-row seats are split 50/50 and slide and recline.
INSTER’s exterior color choices include Atlas White, Tomboy Khaki, Bijarim Khaki Matte and Unbleached Ivory, as well as several new hues, such as Sienna Orange Metallic, Aero Silver Matte, Dusk Blue Matte, Buttercream Yellow Pearl, and Abyss Black Pearl. Some exterior color choices will be available in two-tone combinations with a contrasting black roof.
Interior trim choices include Black, and Khaki Brown and Newtro Beige two-tone with full cloth trim.
INSTER excels with its DC charging speed and maximum AER, enabling customers to spend less time charging, travel further and take full advantage of the energy at their disposal.
Equipped with a 42 kWh battery as standard, INSTER is also available with a Long-Range 49 kWh battery as an option. Both models are powered by a single motor that delivers 71.1 kW (97 PS) in the base variant and 84.5 kW (115 PS) in the Long-Range car. Both versions offer 147 Nm of torque.
INSTER will launch first in Korea this summer, followed by Europe, the Middle East, and Asia Pacific in due course. Most equipment and technologies will come fitted as standard, with enhanced convenience and design features available optionally. Specifications will be confirmed closer to launch.
An additional variant, called INSTER CROSS, will join the INSTER family in the future, featuring a more rugged, outdoor-focused design. Further details will be announced at a later date.